Why Instagram and why now?
P+P have just branched into another new territory: this time tackling the world of Instagram.
We asked our Marketing Exec what inspired the step:
“Talking to the sales team they made the point that Instagram can cover a whole new demographic of customers that we didn’t even know we could reach. When they’ve dabbled in it previously they managed to make really meaningful connections with businesses that are primarily on Instagram and they wouldn’t have made contact with otherwise.
It made me realise that a business page doesn’t always have to be so serious and be shoving sales down people’s throats every second. We’re still allowed to have fun when we interact with customers. I’m conscious that it’s about the right place and right time, which is why I think Instagram’s laid back, personal vibe is perfect for this vision.”
It’s something new and we are always prepared to try new things here. Follow us on our new Instagram account and stay tuned!
Be sure to check out our other socials while you’re here: